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For dental practices

Insurance-aware booking. New patients that show up.
One client per market.

The dental practices we work with don't lose new patients to a confusing booking flow. Their insurance-aware intake, new-patient forms, and doctor-profile pages close patients before the phone call — and the front desk doesn't spend 20 minutes per intake chasing missing information.

Talk about your practice
What I build for dentists

Six things every dental practice actually needs.

Most "dental website" templates give you a hero, a list of services, and a phone number. The practices we work with need more than that.

Insurance document01 · Insurance
01

Insurance-aware booking, that just works.

The booking flow asks about insurance before time-of-day. The system knows which plans you accept, which you're out-of-network for, and surfaces a "we're in-network, your visit is likely covered" message that converts before the phone call.

  • Insurance plan lookup before time-of-day selection
  • In-network / out-of-network surfacing with coverage notes
  • Self-pay fallback with transparent pricing
  • Auto-SMS confirmation with insurance details & what to bring
Set up insurance booking
Dental new patient02 · New Patient
02

New-patient forms, filled before they arrive.

A multi-step intake that captures medical history, insurance details, and consent forms before the visit. The patient arrives with everything signed — the front desk doesn't have to print, hand over a clipboard, or wait 15 minutes.

  • Multi-step intake with medical history & medications
  • Insurance card photo upload from phone
  • Consent forms e-signed before arrival
  • Auto-routed to the chart before the visit
Build new-patient forms
Dental team03 · Doctors
03

Doctor profiles, that close patients.

Patients pick a dentist by who they trust, not by the practice name. Per-doctor pages with photo, education, specialties, languages spoken, and the ability to book directly with that doctor — without a phone call.

  • Per-doctor profile with photo, education, specialties
  • Languages spoken & insurance accepted per doctor
  • Direct booking with that specific doctor
  • Patient reviews attached to the right doctor
Build doctor profiles
Smile gallery04 · Smile Gallery
04

Smile gallery — the work, documented.

Cosmetic and restorative work lives or dies on the documentation. Each case gets a treatment page with photos, the procedure, timeline, and a consultation request that lands in the right doctor's queue.

  • Photo sliders per case (start, mid, final)
  • Procedure tags (veneers, implants, whitening, etc.)
  • Timeline & materials per case
  • "Request a similar result" consultation flow
Show your work
Dental treatment room05 · Emergency
05

Emergency intake, that routes the call.

Toothache at 9pm. The site captures the call, lets the patient describe the issue, and routes to the on-call provider within minutes — not when the office opens at 8am.

  • After-hours emergency form routing to on-call provider
  • Severity-question routing (broken tooth vs. lost crown vs. infection)
  • Auto-SMS acknowledgment with provider ETA
  • Triage advice surfaced while the patient waits
Set up emergency intake
Dental team with patient06 · Team
06

The team — real dentists, real hygienists.

Dental is a personal business. Patients choose a practice because they trust the people. Per-team-member profiles with photo, role, and the warmth that makes a first visit less scary.

  • Per-team-member profiles with photos & roles
  • Hygienists, front-desk, dental assistants all featured
  • Languages spoken surfaced where it matters
  • Careers page for hygienist & assistant hiring
Introduce your team
A dental practice build, in motion

A dental site, in motion.

A short reel from a dental practice engagement — site rebuild, insurance-aware booking rewrite, and the new-patient flow that turned anonymous visitors into booked appointments.

PlaceholderA real dental practice client reel — 30–60 seconds of the work and the booking flow in actiondental-reel.mp4 · 1600×900
How a dental build goes

Four steps. Plain language at each one.

i.

Listen

60–90 min kickoff call. I write up what I heard, in your words, and you tell me what I got wrong.

ii.

Build, in the open

Weekly demos on a shared staging URL. Plain-language explanations for every decision.

iii.

Ship

Domain wired, email live, llms.txt in place, Lighthouse 95+. You get a working site.

iv.

Stay close

Optional retainer for hosting, security patches, content tweaks, and the next feature when you're ready.

If you're a dental practice

Let's talk about what you'd build.

30 minutes. If I'm not the right fit for your practice, I'll tell you who is. No pitch deck, no pressure.

Book a callor email hi@rainerbuilt.com