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For plumbing companies

Late-night calls. Scheduled jobs.
One client per market.

The plumbing companies we work with don't lose jobs to "we'll call you back." Their emergency intake lands the call at the right tech, the quote flow books the work on the spot, and last year's clients get a water-heater flush reminder without anyone in the office lifting a finger.

Talk about your business
What I build for plumbers

Six things every plumbing business actually needs.

Most "plumbing website" templates give you a hero, a list of services, and a phone number. The businesses we work with need more than that.

Emergency plumbing intake 01 · Emergency
01

Emergency intake that routes the call right.

Burst pipe at 11pm. The form on the site pings the on-call tech directly, not the office voicemail. The customer gets an SMS acknowledgment in under 60 seconds and a tech ETA before they hang up.

  • After-hours form routing to on-call tech's phone, not office
  • Auto-SMS acknowledgment within 60 seconds
  • Severity-question routing (burst vs. slow drain)
  • Optional photo upload of the issue
Set up emergency intake
Plumbing install work 02 · Install
02

Install galleries — water heaters, repipes, fixtures.

New water heater? Repipe? Bathroom remodel? Each gets a project page with phase-by-phase photos, scope, materials used, and the budget band when you're comfortable sharing it. The work shows the work.

  • Phase-by-phase photo progressions
  • Per-service project pages (water heaters, repipes, fixtures)
  • Materials & code-compliance notes
  • Budget-range bands (when disclosed)
Show your installs
Plumbing tools and equipment 03 · Tools
03

Service-area pages — that rank locally.

Plumbing is hyperlocal. Each service area gets its own page — neighborhoods served, common jobs in that area, response-time expectations, and the local signals that put you above the franchise chains in search.

  • Per-ZIP / per-neighborhood landing pages
  • Local signals: response time, licensing, reviews
  • Neighborhood-specific common jobs (older homes vs. new builds)
  • Google Business Profile integration
Plan service-area pages
Quote request flow 04 · Quote
04

Quote flow that books the work.

Not a contact form. A real multi-step flow that asks the right questions — property type, scope, urgency — and lands in your inbox ready to quote, or better, lets the customer self-serve a booking slot directly from the estimate.

  • Service-type pre-selection (drain, water heater, leak, etc.)
  • Property-type routing (residential vs. commercial)
  • Self-serve booking calendar integration
  • Auto-confirmed appointment with SMS reminder
Set up your quote flow
Plumbing team at work 05 · Team
05

The team — real plumbers, real faces.

Plumbing is a trust business. Letting customers see who's coming to their house — names, faces, certifications — closes jobs before the estimate call. Stock photos of unidentified workers do the opposite.

  • Per-tech profile pages with photo, bio, certifications
  • License & insurance numbers surfaced where they matter
  • Crew photos on jobs (with customer permission)
  • Hiring / careers page that doesn't feel corporate
Introduce your team
Plumbing maintenance 06 · Maintenance
06

Maintenance plans — annual revenue, automated.

The recurring-revenue side of plumbing — water-heater flushes, sump-pump checks, whole-home inspections. Annual-plan pages with pricing tiers, a self-serve signup, and automated reminders so customers never lapse.

  • Annual / quarterly plan tiers with included services
  • Self-serve signup with Stripe / Square recurring billing
  • Automated annual-reminder emails & SMS
  • Customer portal to view service history & next visit
Set up maintenance plans
A plumbing build, in motion

A plumbing site, in motion.

A short reel from a plumbing client engagement — site rebuild, emergency-intake rewrite, and the maintenance-plan signup flow that turned one-time jobs into annual contracts.

Placeholder A real plumbing client reel — 30–60 seconds of the work and the intake flow in action plumbing-reel.mp4 · 1600×900
How a plumbing build goes

Four steps. Plain language at each one.

i.

Listen

60–90 min kickoff call. I write up what I heard, in your words, and you tell me what I got wrong.

ii.

Build, in the open

Weekly demos on a shared staging URL. Plain-language explanations for every decision.

iii.

Ship

Domain wired, email live, llms.txt in place, Lighthouse 95+. You get a working site.

iv.

Stay close

Optional retainer for hosting, security patches, content tweaks, and the next feature when you're ready.

If you're a plumbing company

Let's talk about what you'd build.

30 minutes. If I'm not the right fit for your business, I'll tell you who is. No pitch deck, no pressure.

Book a call or email hi@rainerbuilt.com